11/18/2023 0 Comments Yelp icon for website![]() ![]() So, now that you know what you can’t do, let’s explore what you can do instead to encourage a healthy amount of reviews for your business. The idea behind the guidelines are that posted reviews are unsolicited and represent the genuine and unbiased opinions of the customers. Don’t offer anything in exchange for reviews: no discounts or freebies in exchange for them posting a review.Don’t ask for reviews: not in-person, not online, not on your newsletter, not even from your grandmother.Yelp’s review guidelines are very clear in how businesses can’t obtain reviews. ![]() Let’s start first with what you can’t do. How to get Yelp reviews without violating policies How do you get these reviews? Yelp offers up some guidelines for this. Having reviews makes an impact on whether or not you’ll have potential customers. Reading positive reviews or negative reviews play a role in a consumer’s decision to use the business: 94% say that positive reviews make it more likely for them and 92% say negative reviews make it less likely.Īfter reading positive reviews, consumers say they will head to the business’ website (31%), search for more reviews (28%) and even visit the business (17%). This may not translate into an obvious takeaway at first glance, but it’s what happens after potential customers read reviews that really matters to brands. In a BrightLocal consumer trend report, 87% of consumers reported reading online reviews for local businesses in 2020, up from 81% in the previous year. Whether people are praising your brand or criticizing it, you want to be around to address them head-on.Īccording to Yelp’s own data, the top three reviewed business categories are home and local services, restaurants, and shopping, making up 52% of the total categories covered. Why are Yelp reviews so important?įor businesses in industries like food and beverage, local services and medical, reviews can make a significant impact on brand sentiment. With the reach and visibility of Yelp, it’s particularly important to know your way around the platform and how to manage your reviews there. For any business, you want to have a positive brand sentiment because happy customers refer other customers and become brand advocates. Managing online reviews is another essential part of the larger digital marketing toolkit. When your business is searched for online, these review sites show up in the first page of results. Since the founding, other review sites have been introduced but Yelp still leads the pack at more than 178 million unique visitors every month. Turn off the filter icon if you want to adjust the platform icon.Founded in 2004, Yelp’s platform has evolved to be a go-to site for consumers to research and express their opinions on the businesses they frequent. The next feature is Display Platform Icon. However, turning off the button will hide the image. Turn on the reviewer image button the images will be displayed on your site. In the Display Reviewer Image section, you can stop the images being displayed on the website. Display Reviewer ImageĪs we’ve said WP Social Ninja has all the necessary things that can secure users’ privacy. ![]() You can turn off the button if you don’t want to display the Reviewer Name on your website. Like Rating Style, you can take control of your Display Reviewer Name as well. And WP Social Ninja has offered a 100% customized settings panel. Privacy is extremely important for any website. To change the look of your website, pick any from the drop-down menu. Default, Number Style Rating, and Icon with Number Style Rating are available right now. ![]()
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